Introducing BLURP fish attractant, the newest weapon in our saltwater arsenal!

New name! Our Slurp lures are now BLURP! Our new line of saltwater lures feature a special fish attractant scent release formula. Using new technology, we are able to add natural fish attractant scents to our lures that release upon contact with water. These highly concentrated scents attract fish, even in the toughest fishing conditions. The longer the lure stays in the water, the stronger the scent becomes. In all of our field tests, our new fish attractant BLURP lures out fished live bait every time!

This fish attractant is not biodegradable or water based plastic. It will not shrink or harden. No messy, oily bags. This is our regular saltwater plastic, so you know you are fishing with high quality lures.